 Video Music Awards nominees and editors' picks Aug 24th 2012, 16:58 These are the Editors' Choices for the 2012 Video Music Awards nominees. The awards take place on Thursday, Sept. 6. 
Best Pop Video fun. w/ Janelle Monae "We are Young" Directed by Marc Klasfeld fun. is a band from New York City that is only a few years old, but they started with plenty of built-in fans. Nate Ruess of the band was formerly of indie-rock band, The Format. In 2009, the band released their first album, and in 2010, they were signed by Fueled by Ramen, the record label that started the careers of bands Panic! At the Disco, Fallout Boy, Gym Class Heroes, Paramore and others. "We Are Young" with Janelle Monae is on their sophomore album Some Nights, which came out in February. Justin Bieber "Boyfriend" Directed by Director X In 2007, Justin Bieber started posting videos of himself singing on YouTube. In a short time, the Canadian singer received more than 10,000,000 views on his covers of artists such as Usher, Ne-Yo and Stevie Wonder. Soon, he had a manager and caught the attention of Usher and Justin Timberlake. He took Usher’s deal and signed to Island Records. Bieber’s third studio album, Believe, was released on June 19, 2012. Maroon 5 f/ Wiz Khalifa "Payphone" Directed by Samuel Bayer The first formation of Maroon 5 started in 1997, as a band called Kara’s Flowers. After an album and some shifting lineups, Maroon 5 debuted in 2002 with their first album, Songs About Jane. The album included the songs "Harder to Breathe," This Love," "She Will Be Loved," and "Sunday Morning." The band toured extensively in support of the album and their second studio album wasn’t released until 2007. They then released Hands All Over in 2010 and Overexposed in 2012. Lead singer Adam Levine is also a coach on the singing show The Voice. One Direction "What Makes You Beautiful" Directed by John Urbano One Direction is a group that first shot to fame in 2010 after coming in third on the British version of The X Factor. Soon after the show, they signed to Simon Cowell’s record label. In 2011, they released their first album, Up All Night, and quickly shot up both the U.S. and UK charts. It also became No. 1 in 15 different countries. Their video for "What Makes You Beautiful" has more than 100 million views on Vevo. Rihanna f/Calvin Harris "We Found Love" Directed by Melina Matsoukas Barbados native Rihanna, 24, moved to the United States when she was 16 to pursue her singing career. She quickly signed to Def Jam Records and released her debut album, Music of the Sun in 2005. She released her next album, A Girl like Me, less than a year later, which included the single "SOS." To date, she has sold more 30 million albums worldwide and has more than 100 million digital song downloads. Her latest album, Talk That Talk, was released in November 2011.  Our pick
One Direction -- There is no doubt that each of these artists is hot right now, but it could be called the summer of One Direction . When it comes to the power of teenage girls, One Direction may even beat out Justin Bieber. Both fun. and Maroon 5 have the hot band guy thing going, and Rihanna is always popular, but it may be One Direction’s day. Best Rock Video Linkin Park "Burn It Down" Directed by Joe Hahn Linkin Park was formed in 1996 in California and their first album Hybrid Theory eventually sold 10 million albums. They were considered one of the first bands to combine rap and metal. The band has released five studio albums, the most recently being Living Things, released in June 2012. Coldplay "Paradise" Directed by Mat Whitecross Coldplay was officially formed in 1998 by classmates in London. They released their first EP the same year, but shot to fame in 2000 after releasing Parachutes and the song "Yellow." Since then they have released four full-length albums and have sold millions of records worldwide. In 2011, they released Milo Xyloto and a few months later were nominated for three Grammy Awards. The band performed at this year’s Grammy Awards with Rihanna. Imagine Dragons "It’s Time" Directed by Anthony Leonardi Imagine Dragons is a rock band from Las Vegas, Nevada. They have only been performing together since 2009, and released three EPs by themselves. They signed to Interscope Records in 2011, and released their first EP, Continued Silence, on Valentine's Day in 2012. The single, "It’s Time," quickly was seen on the Billboard charts. Jack White "Sixteen Saltines" Directed by A.G. Rojas Jack White is perhaps best known as half of the rock band, The White Stripes. The band formed in 1997 and broke up in 2011, but not before releasing six studio albums. White also had two other bands, the Raconteurs and Dead Weather. White was named on Rolling Stone’s list of best guitarists and has appeared in numerous films, including Cold Mountain and Walk Hard: The Dewey Cox Story. The Black Keys "Lonely Boy" Directed by Jesse Dylan The Black Keys are a rock duo that formed in 2001 in small-town Ohio. In 2003, they signed with Fat Possum Records and released their album, Thickfreakness. The group played and toured for almost 10 years before "making it." Their 2010 album, Brothers, won three Grammy Awards. The album featured the song, "Tighten Up." In 2011, they followed that album up with El Camino, which made it as high as No. 2 on the Billboard album chart. Our pick 
Each band in the category has something going for it, and no two are very alike. But for this competition, we think Black Keys are going to win. The past few years have seen the rise of the indie-hipster and the Black Keys are just too cool for everyone’s own good. Which means, you want to be like them. Their new album has seen great reviews from critics and fans. Best Hip-Hop Video Childish Gambino "Heartbeat" Directed by Kyle Newacheck Most any fan of pop culture knows Childish Gambino, even if they don’t realize it. The one-man hip-hop group is better known as Donald Glover. Glover plays the character Troy Barnes on the NBC show, Community. He has also written for, and starred in 30 Rock. Childish Gambino released his first album, Camp, in November 2011 and regularly releases recordings through his website. Drake f/ Lil Wayne "HYFR" Directed by Director X Drake is a 25-year-old Canadian singer. He started his career as an actor on Degrassi: The Next Generation, but on the side began releasing mixtapes. The project turned into his full time job and signed to Lil Wayne’s record label. He released an EP in 2009 which hit the Billboard 150, and then recorded his first full-length studio album in 2010. Drake also has written songs for Alicia Keys and Jamie Foxx, among others. He also played Ethan in Ice Age: Continental Drift. Kanye West f/Big Sean, Pusha T, and 2 Chainz "Mercy" Directed by Nabil Kanye West was a producer long before he became known as a rapper. He worked with local Chicago artists in the 1990s, but eventually rose to prominence in the craft. He was behind Jay-Z’s album, The Blueprint, and worked with artists Alicia Keys, Ludacris and Janet Jackson. West released his first album in 2004. The College Dropout was followed by three more albums in four years. His albums have sold tens of millions of copies and digital singles worldwide. Watch the Throne "Paris" Directed by Kanye West Kanye West and Jay-Z make up the group Watch the Throne. The two rappers have been friends for a while and have helped each other on their own albums over the years . This is Jay-Z and West’s first full album together. The album was released in August 2011. Nicki Minaj f/ 2 Chainz "Beez in the Trap" Directed by Benny Boom Nicki Minaj was born in 1982 in Trinidad and Tobago, but moved to Queens, New York, when she was only 5. When she was in her 20s, Minaj recorded three mixtapes, which earned her a recording contract. In November 2010, her album Pink Friday was released. It eventually went to No. 1 on the Billboard 150 chart and sold a million copies. According to MTV, she became the first solo female artist to have seven singles on the Billboard 100 chart at the same time. Minaj is rumored to be joining Mariah Carey as one of the new judges on American Idol. Our pick 
Childish Gambino. OK, bear with us here. We know Childish Gambino is the underdog here. By a lot. Watch the Throne encompasses two of the most important rappers today, on top of Kanye West being nominated individually. Nicki Minaj and Lil Wayne are also important artists in the hip-hop world. But Childish Gambino has that underground following where he just may pull this off. His music is followed by lovers of all genres, and because he releases them as mixtapes on his website you know his followers know how to click their mouse to help him out. Oh, and he got Tina Fey to rap on one of his songs. He deserves to win just for that feat.
Up next: More Video Music Awards nominees and editors' picks >> {pageBreak}
Best New Artist Carly Rae Jepsen "Call Me Maybe" Directed by Ben Knechtel Everyone loves an underdog story, and Carly Rae Jepsen’s may be just that. Jepsen came in third place in her season of Canadian Idol. After the show, she signed to a record label and recorded a new album. Curiosity was released on Valentine's Day 2012. "Call Me Maybe" is the breakout hit of the album and has gone to No. 1 in multiple countries. Jepsen will embark on the Justin Bieber tour that will kick off in September. Frank Ocean "Swim Good" Directed by Nabil Elderkin Frank Ocean has been in the business for a while, but not under his own name. He has written songs for artists Brandy, Justin Bieber and John Legend. In 2010, Ocean released some mixtapes and caught the attention of some big names. He then appeared on Jay-Z and Kanye West’s Watch the Throne album. In July, he released his first full-length album Channel Orange, which debuted at No. 2 on the Billboard 150 chart. fun. f/ Janelle Monae "We Are Young" Directed by Marc Klasfeld fun. is a band from New York City that is only a few years old, but they started with plenty of built-in fans. Nate Ruess of the band was formerly of indie-rock band The Format. In 2009, the band released their first album, and in 2010 they were signed by Fueled by Ramen, the record label that started the careers of bands like Panic! At the Disco, Fallout Boy, Gym Class Heroes, Paramore and others. One Direction "What Makes You Beautiful" Directed by John Urbano One Direction is a group that first shot to fame in 2010 after coming in third on the British version of The X Factor. Soon after the show, they signed to Simon Cowell’s record label. In 2011, they released their first album, Up All Night, and quickly shot up both the U.S. and UK charts. It also became No. 1 in 15 different countries. Their video for "What Makes You Beautiful" has more than 100 million views on Vevo. The Wanted "Glad You Came" Directed by Director X The Wanted are a boy band formed only a few years ago. They released their first album, The Wanted, in July 2010, which has sold 400,000 copies. The album hit as high as No. 4 on the UK album charts, and the single, "All Time Low," became the No. 1 single in the country. The group has also been viewed 30 million times on YouTube. The Wanted is from the United Kingdom, and lived "Friends-style" while in their early days. They have just started bringing their sound across the pond. Our pick 
This one is tough because of the amount of talent in this category. But Jepsen will win because you can guarantee the majority of the MTV audience has woken up with "Call Me Maybe" in their heads a minimum of 10 times in the past month. No matter what you think of the song, it is not something you can escape and it may be worth as many votes as she is going to get. Best Female Video Beyonce "Love On Top" Directed by Beyonce Knowles & Ed Burke Beyonce Knowles has been in the spotlight almost all her life. When she was only nine years old, she joined Destiny’s Child. The group shared international success over the years, and in 2003 Beyonce decided to branch out. She released her first solo album Dangerously in Love that year, and earned five Grammy Awards. The album included the song "Crazy in Love" which featured Jay-Z, a rapper who eventually would become her husband. She released three more full-length albums, in 2006, 2008 and 2011. Beyonce has also been acting in between it all. She was seen in 2002’s Austin Powers in Goldmember, 2003’s The Fighting Temptations and 2006’s Dreamgirls. In January 2012, Beyonce gave birth to a baby girl, Blue Ivy Carter. Katy Perry "Part of Me" Directed by Ben Mor Katy Perry grew up in Southern California and has been pursuing a music career since high school. She released two albums before signing with Capitol Records in 2007. In 2008, she released One of the Boys and the single, "I Kissed a Girl." The song was her first mainstream hit and her follow-up singles, "Hot and Cold" and "Waking Up Vegas" came later. In 2008, Perry set out on the Warped Tour, where she was alongside then-boyfriend Travie McCoy, lead singer of Gym Class Heroes. They broke up in 2008, the same year she met Russell Brand. The two eventually married, but were divorced in 2012. In 2010, Perry released her album, Teenage Dream, which included the songs "California Gurls" and "Last Friday Night." In 2012, she released her movie, Part of Me. Nicki Minaj "Starships" Directed by Anthony Mandler Nicki Minaj was born in 1982 in Trinidad and Tobago, but moved to Queens, New York when she was only 5. When she was in her 20s, Minaj recorded three mixtapes, which earned her a recording contract. In November 2010, her album Pink Friday was released. It eventually went to No. 1 on the Billboard 150 chart and sold a million copies. According to MTV, she became the first solo female artist to have seven singles on the Billboard 100 chart at the same time. Minaj is rumored to be joining Mariah Carey as one of the new judges on American Idol. Rihanna f/Calvin Harris "We Found Love" Directed by Melinda Matsoukas Barbados native Rihanna, 24, moved to the United States when she was 16 to pursue her singing career. She quickly signed to Def Jam Records and released her debut album Music of the Sun in 2005. She released her next album A Girl like Me less than a year later, which included the single, "SOS." To date, she has sold more than 30 million albums worldwide and has more than 100 million digital song downloads. Her latest album, Talk That Talk, was released in November 2011. Selena Gomez & The Scene "Love You like a Love Song" Directed by Georgie Grevile & Geremy Jasper Selena Gomez is better known as an actress. The 20-year-old is one of the stars of Disney’s Wizards of Waverly Place, and has also appeared in many movies, including Ramona and Beezus. Gomez has turned to music and started Selena Gomez & The Scene in 2008. The band has three gold albums and three platinum singles, including, "Love You Like a Love Song." The actress and singer is currently dating singer Justin Bieber. Our pick 
Like most of the categories, there is an immense amount of talent in this category. But for this one, we are going to go with Nicki Minaj. She is the wild card here and had a good year. While we would hope for Beyonce out of fear Kanye West might take offense again, Minaj offers something a little different for a female category.
Best Male Video Chris Brown "Turn Up the Music" Directed by Chris Brown Chris Brown was raised in Virginia and signed to Jive Records when he was only 15 years old. One year later, he released his self-titled album which quickly became the No. 2 album in the country. The album sold more than 2 million copies, thanks to the single "Run It!" Since the album’s release, he has released four other albums, including 2012’s F.A.M.E. Brown also has ventured into acting, appearing on The O.C., Stomp the Yard and Think Like a Man, among other roles. Drake f/Rihanna "Take Care" Directed by Yoann Lemoine Drake is a 25-year-old Canadian singer. He started his career as an actor on Degrassi: The Next Generation, but on the side began releasing mixtapes. The project turned into his full time job and signed to Lil Wayne’s record label. He released an EP in 2009 which hit the Billboard 150, and then recorded his first full-length studio album in 2010. Drake has written songs for Alicia Keys and Jamie Foxx, among others. He also played Ethan in Ice Age: Continental Drift. Frank Ocean "Swim Good" Directed by Nabil Elderkin Frank Ocean has been in the business for a while, but not under his own name. He has written songs for artists like Brandy, Justin Bieber and John Legend. In 2010, Ocean released some mixtapes and caught the attention of some big names. He then appeared on Jay-Z and Kanye West’s Watch the Throne album. In July, he released his first full-length album Channel Orange, which debuted at No. 2 on the Billboard 150 chart. Justin Bieber "Boyfriend" Directed by Director X In 2007, Justin Bieber started posting videos of himself singing on YouTube. In a short amount of time, the Canadian singer has more than 10,000,000 views on his covers of artists like Usher, Ne-Yo and Stevie Wonder. Soon he had a manager and caught the attention of both Usher and Justin Timberlake. He took Usher’s deal and signed to Island Records. Bieber’s third studio album, Believe, was released on June 19, 2012. Usher "Climax" Directed by Sam Pilling Usher was born in Dallas and raised in Tennessee and learned to sing in the church. According to MTV, he then moved to Atlanta with his family in hopes of finding a more conducive place for a young singer. When he was only 14, he auditioned for LA Reid, who signed him to a recording contract. He didn’t make his mark until his second album in 1997. The then-19-year-old singer released My Way that year, featuring the songs "Nice and Slow" and "You Make Me Wanna." Usher married his girlfriend in 2007. They were divorced in 2009, and in the summer of 2012, her son was in a boating accident and passed away weeks later. Since 1997’s album, he has released six more albums, including 2012’s Looking 4 Myself. Our pick 
All right for this one, we will give it to Justin Bieber. The singer has millions upon millions of fans, most who bought his album. And his September tour sold out in less than an hour. When it comes to male artists, it could go in any direction. But in terms of the amount of success so far this year, Bieber may win it. Up next: More Video Music Awards nominees and editors' picks >> {pageBreak}
Best Video with a Message Demi Lovato "Skyscraper" Directed by Mark Pellington Demi Lovato is barely out of her teens but already creating success for herself. Lovato was first seen on Barney and Friends, and later appeared in other children’s projects including Sonny with a Chance. Lovato released her first album Don’t Forget in 2008, the same year she appeared with the Jonas Brothers in Camp Rock. In 2011, she released Unbroken. She is now acting as a judge on The X-Factor alongside Britney Spears. Gym Class Heroes f/Ryan Tedder "The Fighter" Directed by Marc Klasfeld & Nico Sabenorio The Gym Class Heroes formed in 1997 in Geneva, New York. They are known for their ability to meld different genres together. Two of the members met in high school gym class, giving them their name. In 2003, the band caught the attention of Fall Out Boy’s Pete Wentz, and they were signed to the Fueled by Ramen label Decaydance. The label released The Papercut Chronicles shortly after. In 2009, the band decided to take a break, with its members working on other projects. They reunited in 2011 the The Papercut Chronicles II. They won the "Best New Artist" Video Music Award in 2007. Kelly Clarkson "Dark Side" Directed by Shane Drake No matter what she does, Kelly Clarkson will probably always be known as the very first American Idol. Raised in Texas, Clarkson won the competition singing show in 2002. She had moved to LA after high school to pursue her dream but was working part-time jobs before American Idol came along. In 2003, after winning the show, Clarkson released Thankful followed by Breakaway a year later. She has released three more albums since then and sold tens of millions of records worldwide. K’Naan f/Nelly Furtado "Is Anybody Out There?" Directed by Chris Robinson K'Naan was born in Somalia and when he was younger, his father was in America and would send him hip-hop records. When he was 13, the family made the move to Harlem. In 1999, he performed at the United Nations 50th Anniversary Concert. The Somalian-born rapper got his first shot at fame when his song was used during the 2010 World Cup. Lil Wayne "How to Love" Directed by Chris Robinson Lil Wayne got his start much earlier than most. When he was 11 years old, he joined Cash Money Records in the group the B.G’z. In 1997, he took on his new name. His real name is Dwayne but wanted to drop the D to separate himself from an "absent father," MTV said. He joined the group the Hot Boys, along with B.G., Juvenile and Young Turk. In 1999, Lil Wayne released his debut solo album Tha Block is Hot. Lil Wayne has since released nine albums, including 2012’s I Am Not a Human Being II. Rise Against "Ballad of Hollis Brown" Directed by Nico Sabenorio Rise Against is a band from Chicago that formed in 1999. The band released two albums on Fat Wreck Chords before being signed to a major label in 2003 and later released Siren Song of the Counter Culture. In 2006, their album the Sufferer and the Witness debuted at No. 10 on the Billboard 150. In 2011, they released their album Endgame. Our pick 
Nobody says sweet innocent girl like Kelly Clarkson. And when it comes to a song with a message, Clarkson is a pro. From her beginnings on American Idol, she really became America’s sweetheart. Even if people don’t listen to the lyrics, Clarkson always gives off the feeling that life is OK. And so she deserves to win this one. Video of the Year Drake f/ Rihanna "Take Care" Directed by Yoann Lemoine Drake is a 25-year-old Canadian singer. He started his career as an actor on Degrassi: The Next Generation, but on the side began releasing mixtapes. The project turned into his full time job and he signed to Lil Wayne’s record label. He released an EP in 2009 that hit the Billboard 150, and then recorded his first full-length studio album in 2010. Drake has also written songs for Alicia Keys and Jamie Foxx, among others. He also played Ethan in Ice Age: Continental Drift. Gotye f/Kimbra "Somebody That I Used to Know" Directed by Natasha Pincus Gotye was born in Belgium and raised in Australia. He joined the band Downstares, and in 2003 released his solo electronic album Boardface. In 2011, he released Making Mirrors, which features the duet with Kimbra, "Somebody I Used to Know." The song hit the Billboard Hot 100 and Rock song charts. Rihanna f/ Calvin Harris "We Found Love" Directed by Melinda Matsoukas Barbados native Rihanna, 24, moved to the United States when she was 16 to pursue her singing career. She quickly signed to Def Jam Records and released her debut album Music of the Sun in 2005. She released her next album A Girl like Me less than a year later, which included the single, "SOS." To date, she has sold more than 30 million albums worldwide and has more than 100 million digital song downloads. Her latest album, Talk That Talk, was released in November 2011. M.I.A. "Bad Girls" Directed by Romain Gavras M.I.A. is a Lithuanian female artist. She was born in London and has lived in Sri Lanka and Madras, India. In 2007, M.I.A. released her album, Kala, which included the hit "Paper Planes," which was used in the trailer for Pineapple Express. Her music was also used in the Slumdog Millionaire soundtrack.
In May, the singer signed to Jay-Z’s Roc Nation management. Katy Perry "Wide Awake" Directed by Tony "Truand" Datis Katy Perry grew up in Southern California and has been pursuing a music career since high school. She released two albums before signing with Capitol Records in 2007. In 2008, she released One of the Boys and the single, "I Kissed a Girl." The song was her first mainstream hit and her followup singles, "Hot and Cold" and "Waking Up Vegas" came later. In 2008, Perry set out on the Warped Tour, where she was alongside then-boyfriend Travie McCoy, lead singer of Gym Class Heroes. They broke up in 2008, the same year she met Russell Brand. The two eventually married, but were divorced in 2012. In 2010, Perry released her album Teenage Dream which included the songs "California Gurls" and "Last Friday Night." In 2012, she released her movie, Part of Me. Our pick 
With the amount of news and success they’ve garnered this year, Drake and/or Rihanna are bound to win a lot this year. Drake was allegedly in a bar brawl with Chris Brown earlier this year over Rihanna, so their song together makes it even more interesting. The two are newsmakers, but more important, they’re both talented musicians. The video is a simple one, but sometimes that’s what it takes. Together, the two singers have sold millions of albums, and people seem to be pulling for Rihanna this year. Best Electronic Dance Music Video Avicii "Levels" Directed by Petro Calvin Harris "Feels So Close" Directed by Vincent Haycock Duck Sauce "Big Bad Wolf" Directed by Keith Schofield Martin Solveig "The Night Out" Directed by Tristan Seguela & Martin Solveig Skrillex "First of the Year " Directed by Tony Truand Our pick 
While we’d like to say there is competition here, there may not be much. Skrillex seems to be the end of all for electronic music in the past year and both Skrillex fans and From First to Last fans alike will be online voting. Up next: More Video Music Awards nominees and editors' picks >> {pageBreak}
Best Art Direction Drake f/Rihanna "Take Care" Art Direction by Charles INfante Katy Perry "Wide Awake" Art Direction by Benji Bamps Lana Del Rey "Born to Die" Art Direction by Anna Brun & Audrey Malecot Of Monsters & Men "Little Talks" Art Direction by Mihal Wilson & Marcella Moser Regina Spektor "All The Rowboats" Art Direction by Anthony Henderson Our pick
This one could go either way. Drake & Rihanna are the obvious choice and their video can be described as a piece of art. But because this is a non-voting category, popularity does not necessarily factor in. Regina Spektor is a favorite amongst the music industry and her video could come out on top. Best Choreography Avicii "Levels" Choreography by Richy Greenfield & Petros Papahadjopoulos Beyonce "Countdown" Choreography by Danielle Polanco, Frank Gatson Jr., Beyonce & Anne Teresa De Keersmaeker Chris Brown "Turn Up the Music" Choreography by Anwar "Flii" Burton Jennifer Lopez f/Pitbull "Dance Again" Choreography by JR Taylor Rihanna "Where Have You Been" Choreography by Hi-Hat Our pick 
All the videos can be considered dance videos, but Chris Brown’s was just a little different. Avicii could always come in as the underdog, and is a great video, but since Fatboy Slim’s dance video, the quirky dance video hasn’t been very popular. Jennifer Lopez, Rihanna and Beyonce are doing what they do by creating a dance song and filming a purely dance video. But Brown’s choreography is something different, and something that makes us want to watch. Best Cinematography Adele "Someone Like You" Cinematography by David Johnson Coldplay f/Rihanna "Princess of China" Cinematography by Stephanie Vallee Drake f/Rihanna "Take Care" Cinematography by Kasper Tuxen Lana Del Rey "Born to Die" Cinematography by Andre Chemetoff M.I.A. "Bad Girls" Cinematography by Andre Chemetoff Our pick 
We're sure we can all agree that Adele is the sweetheart of 2011 and 2012, but for this category we think others have her beat. The Coldplay & Rihanna video is truly a film . It may be a little over the top, but you can tell they truly put the time into making it a work of art. Best Direction Up next: More Video Music Awards nominees and editors' picks >> {pageBreak}
Best Direction Coldplay f/Rihanna "Princess of China" Directed by Adria Petty and Alan Bibby Duck Sauce "Big Bad Wolf" Directed by Keith Schofield Frank Ocean "Swim Good" Directed by Nabil Elderkin M.I.A. "Bad Girls" Directed by Romain Gavras Watch the Throne "Otis" Directed by Spike Jonze Our pick 
It’s not just the names of Kanye West and Jay-Z that give this one to Watch The Throne. Nor is it the fact that they commissioned Spike Jonze to direct their video. Those things help. But the popularity of the project and the actual direction of the video makes us think this will come out on top. For the record, Frank Ocean’s video also makes the list. Best Editing A$AP Rocky "Goldie" Editing by Samantha Lecca Beyonce "Countdown" Editing by Alexander Hammer & Jeremiah Shuff Gotye f/Kimbra "Somebody That I Used to Know" Editing by Natasha Pincus Kanye West f/ Big Sean, Pusha T, and 2 Chainz "Mercy" Editing by Eric Greenburg Watch the Throne "Paris" Editing by Alex Hammer, Peter Johnson & Derek Lee Our pick 
Gotye may not be the best video nominated, but the editing is pretty dang good. It is a time-lapsed video of a painting and a man being painted. It is done in Celebrity Death Match-style, one frame at a time. We're sure it makes sense somewhere deep down, but if nothing else, it's a fun video to watch. And if the editor hadn’t had the patience, it likely wouldn’t have worked the way it does. Best Visual Effects David Guetta f/Nicki Minaj "Turn Me On" Visual Effects by Alex Frisch, Joe Harkins, Scott Metzger and Vico Sharabani Katy Perry "Wide Awake" Visual Effects by Ingenuity Engine Linkin Park "Burn It Down" Visual Effects by Ghost Town Rihanna "Where Have You Been" Visual Effects by Baked FX Skrillex "First of the Year " Visual Effects by Deka Bros & Tony T. Datis Our pick
This one is a toss-up. David Guetta & Nicki Minaj have the most straightforward cool visual effects, and it likely will win. But there is something about Skrillex’s video that makes us want to see more. It is a great straightforward film-like video, and it deserves to win this category. More music videos Hate Justin Bieber? You'll love his new music video
Inside Toni Braxton's "I Heart You" video shoot!
Whitney Houston's greatest hits: Video roundup Photo credits: WENN.com , Mats Andersson/WENN.com , FayesVision/WENN.com , WENN.com , David Bodrick/DMBJ/WENN.com , WENN.com , WENN.com , WENN.com , WENN.com , Dan Jackman/WENN.com , PNP/WENN.com , Lia Toby/WENN.com , Carsten Windhorst/WENN.com , WENN.com | |
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